4th April 2017

‘World Of Private Label’ Trade Show Next Stop For Yanco

Yanco has announced its decision to exhibit at this year’s annual, ‘World of Private Label’, international trade show in Amsterdam on the 16 – 17 May.
Now in its thirtieth year and organised by the Private Label Manufacture Association (PLMA), the event brings together retailers and manufacturers in a bid to raise awareness of new products and innovations, make new contacts, and discover new ideas that will help private label programmes succeed and grow.
Kevin Riozzi, Deputy Managing Director at Yanco explained: “The private label market is a significant area for us where businesses and organisations are keen to utilise our technology and products, re-branding and distributing in line with their own strategy. It’s important that we have a presence at important events such as this where we can exhibit our products but also network and find out more about the wider developments in this sector globally.”
Today, the need for new products, contacts and ideas has never been greater. Private label market share stands at its highest ever. The future promises even more private label as retailers expand internationally and take a larger role in marketing themselves and the products that they sell.
Kevin continued: “Having supported our transfluthrin family of products through the European BPR and with approval expected later this year, PLMA presents the perfect timing for us to showcase our insecticide paper for killing mosquitoes, moth paper hanger and other products, including our range of unbreakable mosquito coils and complete mosquito indoor and outdoor kits.  We are looking forward to exhibiting for the first time in Amsterdam and exploring further the ‘World of Private label’, an important part of our business.”
PLMA’s 2017 ‘World of Private Label’ event will be held at the RAI Exhibition Centre in Amsterdam, and will present over 4,300 exhibit stands including nearly 60 national and regional pavilions.